When your online business is growing, it can be tough to keep a handle on every project and task. Ecommerce automation can help. \u00a0Rather than focusing on those tasks that are repetitive, manual or time-consuming, automating your online store can not only allow you to concentrate on making informed decisions faster but can attract higher value customers, reduce your campaign costs and generate a greater return on your marketing and digital investment.<\/p>\n
Ecommerce automation allows you to automate your online store in the same way you can automate your supply-chain, inventory management and marketing systems. Your team can automate processes by building simple TRIGGER, CONDITION, ACTION workflows.<\/p>\n
Growing brands use ecommerce automation to remove manual chores, reduce applications and support key growth drivers as follows.<\/p>\n
Ecommerce automation allows you to send targeted marketing communications, reward customers who spend more, and drive sales with geo-specific promotions.<\/p>\n
Segment customers for targeted personalised communications<\/strong><\/p>\n Boost average order value with incentives<\/strong><\/p>\n Drive sales with targeted personalised incentives<\/strong><\/p>\n Ecommerce automation can optimize your marketing spend, reduce customer churn and increase the ROI of your campaigns.<\/p>\n Pause campaigns if inventory is low<\/strong><\/p>\n Reduce customer churn<\/strong><\/p>\n Ecommerce automation can boost campaign conversion rates by personalising your online store experience, improving site search functionality and automating push notifications to encourage repeat purchases.<\/p>\n Enhance store merchandising and searchability<\/strong><\/p>\n Offer customers consistent merchandising and make it easy for them to find what they\u2019re shopping for.<\/p>\n Expedite repeat purchases with push notifications<\/strong><\/p>\n Use browser push notifications to communicate quickly with customers and encourage them to buy.<\/p>\n Personalise with customers\u2019 preferred currencies<\/strong><\/p>\n Use customer currency preferences to tailor promotions.<\/p>\n Automate your ecommerce<\/strong><\/p>\n You can implement ecommerce automation yourself using third-party applications, but it is likely to be hard work and involve lots workarounds and compromises. Putting your online store on a reliable, sustainable autopilot requires an ecommerce automation tool that is embedded in your commerce platform. And for that you need skilled engineers and developers.<\/p>\n\n
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Reduce customer acquisition costs<\/h3>\n
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Increase campaign conversion rates<\/h3>\n
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