The project focused on the design and development of a new dynamic, fully responsive, SEO friendly, e-commerce website to promote and sell Lactalis products via wholesalers (customers) and end users (direct users). The site would be administered with a comprehensive, easy to manage CMS (Admin), that gives the administrator total autonomy to control the site and make changes independent of a third party. We delivered a PrestaShop-powered fresh looking website that extensively captured the true essence of the client’s business acumen. The site turned out to be a “buzzing and happening” place full of exciting, inspirational and trend-setting ideas for products. Promotional banners, strong calls to action, interactive recipes and product links were strategically included to ensure a strong web presence.
As the development expert, we adopted a comprehensive approach to delivering an extensive PrestaShop powered website to the client. We combined the best of our resources with the latest technological inputs to deliver a robust and future-ready website.