About Canopy Superstore
Canopy Superstore is an online retailer that prides itself on offering everything ‘canopy’ under one roof. Whether customers are looking to add shelter from the rain, shade from the sun, or simply add that extra flourish to their garden, Canopy Superstore stocks a wide range of options to help provide the right solution.
Partners Used
Technologies Used
We utilised Magento 2 Open Source for the seamless development of an e-commerce website whilst employing a Hyva theme to take advantage of its rich functional features.
Services we offered
On this occasion, the branding of the website was provided by Canopy Superstore as they had a clear vision in mind, whilst we focused on aligning their vision with a seamless e-commerce experience. Since its deployment, our comprehensive range of services has continued to enhance the website.
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Magento 2 e-commerce multi-store website:
We built the website on Magento 2 Open Source, providing a robust, scalable platform to support Canopy Superstore’s needs and utilise the client’s experience with Magento.
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UX/UI Audit:
Our in-house designer Spencer undertook a review of the site to make further recommendations for improvements to the user experience.
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Conversion Rate Optimisation Audit:
We undertook a systematic review from a customer’s perspective to identify improvement areas.
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Competitor Analysis:
A review of one of Canopy Superstore’s competitors provided a detailed analysis of the industry and points for consideration.
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Technical Integration for Canopy Superstore
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Hyva Theme
Implemented to ensure the website meets Google’s Core Web Vitals, delivering fast performance and a clean, modern design.
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Magento 2 Open Source
Utilised multi-store functionality to capitalise on the clients experience with Magento
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Mollie Payment Gateway
Integrated to provide a seamless checkout experience, including support for Apple Pay, Google Pay, PayPal and Klarna.
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Klevu
Added to efficiently increase on-site search revenue
Our Process
We partnered with Canopy Superstore to create them a new eCommerce Platform, focusing on an enhanced user experience and the ability to grow.
Requirements
The objective was to build a new e-commerce website for Canopy Superstore’s online shop. Key requirements included a Hyvä theme design to aid performance, multi-store functionality to utilise the clients’ Magento experience, and an Add to Quote feature.
Solutions
To address Canopy Superstore’s requirements, we proposed a Magento 2 Open Source website on an existing Magento instance of the clients, to utilise Magento’s multi-store functionality. This was then paired with a Hyva theme, and other key third-party solutions such as Mollie for flexible payment processing options, Klevu for optimised conversion rates via a powerful smart search, and an Amasty ‘Request a quote’ functionality module to meet the clients requirements.
Results
We delivered a modern website design with enhanced user functionality. The new platform has allowed Canopy Superstore to kick-start their online journey and make an impact in the Canopy industry. Following the deployment, Canopy Superstore has also benefitted from our proactive support through our support and development packages, seeing results from a Conversion Rate Optimisation Audit, a UX/UI audit, and a Competitor Analysis audit.
What Canopy Superstore has to say
Excellent partner and a breath of fresh air when it comes to communication. Timescales and reaction times are as promised with clear pathways to fixing any issues with the website.
Great account management and the development completed has made a big impact on the success of our E-Commerce platform
